The Brand

Beyond making your skin look its very best, Upstate also brings the good vibes. It’s not just about how you look with Upstate, it’s about how you feel. Elevated. Confident. Happy.

Your “up” state of being might look a little something like….

Your Happy Place

Looking after yourself never felt so good.

Easy, reliable skincare that puts a spring in your step and a smile on your dial? That’s Upstate.

Refillable & Recyclable

Australian Made

Vegan & Cruelty Free

Fragrance Free

Naturally Derived Ingredients

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Without

The simple things in life are often the best…
Effortless and Effective Skincare

all the fuss.

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Beyond making your skin look its very best, Upstate also brings the good vibes. It’s not just about how you look with Upstate, it’s about how you feel. Elevated. Confident. Happy.

Your “up” state of being might look a little something like….

Your #Happy place

Looking after yourself never felt so good.

Easy, reliable skincare that puts a spring in your step and a smile on your dial? That’s Upstate.

About The Brand

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We Keep it Simple

We’re the easiest (and most satisfying) ‘to-do’ on your list. Skincare made for ease, delivering all the good stuff and none of the fluff.

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We Pack a Punch

Get you a product who can do both. We’re multifaceted baby! Our no nasty, multitasking products do more, so you can use less.

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Australian all the way

Australian made, our ingredients are locally sourced and produced everything right here, cherry picking the best of the best to make our formulations beam with local pride and goodness.

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Focus on Sustainability

With refillable and recyclable packaging, we ensure our values are in action - gentle on the planet as well as your skin.

We pay it forward

As our name suggests, we want to help everyone live in their up state. Partnering with mental health and wellbeing charities Upstate works to help people struggling with anxiety, depression and other mental health issues. So, every time you buy an Upstate product, you’re helping someone else to keep smiling too.

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Embrace your unique #heart beauty and feel amazing in your own skin.

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#FeelGoodInYourSkin

#NaturalBeauty

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#HeadingUpstate

#FeelGoodInYourSkin

#NaturalBeauty

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